About

"You can't use up creativity, the more you use, the more you have." - Maya Angelou


About schot in de roos

Bull's eye - from empty shot, to shot to the heart.

Bull's eye is the meaning of the Dutch saying 'Schot in de Roos'. It is also what I have in mind for your company; going for that one-hundred-and-eighty feeling, targeting the heart of your customers through visual and verbal identity. This expression is also a direct reference to my name 'Roos', or Rose in English.

I like to read between the lines and suggest unconventional narratives. No need for long meetings and endless briefings; clear and inspirational communication is what I offer.

I am not your regular copywriter, nor project manager. I am the creative brain with a compulsive tendency for organization.

about roos westmeijer-hoekstra

Uninhibited creativity, commercial insight and a bird's-eye view that sees the big picture.

That's me in a nutshell. I am a sucker for wordplay jokes and I recognize textual connections at the speed of light. As alumna of Hotelschool The Hague (2014) I have gained experience across diverse fields, from marketing and sales to event management.

Since 2022 I combine the skills I have acquired into creative projects focusing on building brands; visual as well as verbal.

Connect with me on Linkedin to find out more about my education and working experience. I look forward to getting to know you, trust me, it is worth a shot (schot ;))!